We’re back with another installment of the Creative Hustle Tour TAKEOVER here on #OTDHipHop, featuring artists from Hawaii, Las Vegas, and California. Today I had the pleasure of interviewing Scholar, the headliner for tonight's show in Hilo to kick off the tour. Scholar is a young man and up and coming artist based in Hawaii. As a writer and creative mind, he lives up to his name every day, with a strong ability to tell stories and different concepts through beats, lyrics, and visuals.
Growing up in a small island like Kauai, Scholar grew up learning how to play different instruments including the ukulele and piano. As a kid, he wrote poems as well as some songs on the ukulele and piano. “I never really saw me taking that outside of my bedroom though, and I got introduced to hip hop/rap music at about age 9, listening to DMX and Eminem heavily,” said Scholar. As he got older and more into hip hop, he became a fan of underground artists like The Grouch, Shing02/Nujabes, Juggaknots, etc. He then began to respect hip hop pioneers like Nas, Biggie, Tupac, Jay Z, Kanye West, etc.
Scholar began taking music more seriously a few years ago, seeking to take his reach outside of Kauai. Over the span of about 3 years, Scholar’s music, visuals, and overall brand began to grow, which allowed him to link up with other professional artists and musicians like Shing02 and Nicholas Kaleikini. His music videos feature the artist’s different styles, but focuses on his lyrical content and quality storytelling. Most notably, his video for “What The Stars Say” features animation by Aniports, an animator who worked on A$AP Rocky’s “JD” video. “That song was really what inspired my first album, The Process, which was released in August of 2015,” said Scholar.
Overall, I feel like Scholar is an artist’s artist. He is very meticulous and mindful as to what he says on the track, the track’s sound, and how that track is brought to life visually. "I tell stories. Both of my albums are conceptual albums that are meant to tell a story from beginning to end. They both contain a dilemma, a conflict, a climax, and a resolution. Both are meant to explain the importance of believing in yourself and those closest to you.," said Scholar. While he has yet to break out to the mainstream, Scholar has performed numerous times around the islands of Hawaii and continues to grow a respectable buzz and network. You can see Scholar live, as he headlines the Creative Hustle Tour kick-off show at Kukuau Studio TONIGHT in Hilo, HI.
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